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Build A Website II

DCB 2172

In this course, students will extend their knowledge of HTML5 and CSS in building multipage websites. Students will explore file structure and hierarchy, CSS strategies for managing multi-column layout, CSS drop-down menus, tables, forms and multimedia. Optional: Students who take Designing Your Business Website Content for Maximum Success can use their own business content from that course to develop their own professional multi-page website in this course. Prerequisite: Learn to Build a Website–Part I or equivalent knowledge (instructor-approved)

Intro to Javascript/Jquery

DCB 2173

This course is designed for JavaScript novices who have little or no experience with the language. Students will learn the structure of JavaScript - variables, scope, control flow and functions. Students will create code that interacts with DOM and adds interactive behavior to a website. The course will discuss best practices and introduce jQuery – a widely used JavaScript library. Prerequisite: knowledge of HTML and CSS or Learn to Build a Website - Part I.

Wbste Optimization for Google

DCB 2174

his course examines the interplay between clear business messaging and search engine optimization. Principles covered include: Niche Service, Location, Speed, Proper Website Structure, Blogs, Target Keywords, Tags, Metadata, Google Analytics basics, Google Search Console basics, AdWords basics and Tips and Tricks.

Personal Trainer Info Sessions

DCB 2181

Join us and meet leading local employers and our outstanding instructor to learn exactly what the Fitness Industry has to offer you and your career goals. This 1 hour information session will share everything from financial aid, textbook, online supplemental tools and more! Go from a fitness enthusiast to a fitness leader in your community. Sign up today for our FREE orientation while seats are still available.

Cert Fiber Op Tech

DCB 2184

This introductory course explores the theory and history of fiber optics data transmission and is designed for anyone wanting to become certified in the basic installation, troubleshooting and testing techniques of installed fiber optics networks as required per industry standards. This program includes 85% hands-on activities by allowing you to build and test your own fiber optics network. Certification Exams are administered and graded at the end of the session. You must pass both the written and hands-on exams to successfully pass this course. This course is recognized by The US Department of Labor and is sanctioned by the Fiber Optic Association (FOA). Prerequisites: Basic knowledge of computers; ability to speak and understand the English language. Prices include study materials, exams. One-year membership to FOA.

Cert Optics Specialist

DCB 2185

This 2-day, program is designed to offer advanced training to anyone involved with the testing and maintenance of fiber optics networks. This comprehensive program explains the variety of testing standards, equipment and technological approaches used in fiber network testing and splicing and how to choose among them. This 85% hands on course explores the overall spectrum of testing and maintenance of singlemode fiber optics networks and provides a detailed overview and demonstration of various pieces of equipment used in testing and maintenance. Subject matter includes a detailed study of ANSI/TIA/EIA-526-(7)A, OTDR fundamentals and uses, OTDR vs. Insertion Loss Testing, Return Loss Testing, and Attenuation testing using the Power Source and Light Meter. This FOA sanctioned fiber optics course is recognized by the US Department of Labor. Prerequisite: Successful completion of the CFOT course within the preceding 12 months.

Cert Fiber Op Splicing Special

DCB 2186

This 2-day, Splicing Specialist Training includes a complete explanation of the importance of high performance splicing and further details the points necessary to achieve these splices. An overview of OTDR functions and trace understanding is also provided during this presentation. 85% hands on classroom activities will provide training in both fusion and mechanical splicing of either single or multimode fiber optic cables. Inside or outside plant fiber optic cable types will be utilized at instructor's discretion during these hands-on sessions along with fiber optics enclosures and splice trays. The student will be responsible for successfully making and testing both mechanical and fusion splices. In addition to the basic splicing activities outlined above, the student will further be required to correctly and efficiently install spliced fibers into splice trays and enclosures. The student will further be required to achieve a splice loss of less than 0.15 dB for all splices and demonstrate proficiency in interpretation of splice loss using OTDR splice traces. Note: The student must pass both the written and hands on exams to successfully pass this course. Prerequisite: Successful completion of the CFOT course within the preceding 12 months.

Estate Conservation

DCB 2215

ESTATE CONSERVATION: HELP PROTECT YOUR ESTATE ASSETS & AVOID UNINTENDED CONSEQUENCES Like many people, you may hope to leave a substantial legacy for your loved ones and charitable causes. But without proper planning and the appropriate financial strategies, you may not be able to protect your assets from probate and other unintended consequences. As a result, your estate may be settled in ways you did not intend. When you attend the class, you will receive a full-color, 20-page workbook on estate planning.

Social Media-Busy Entrepreneur

DCB 2231

SOCIAL MEDIA FOR BUSY ENTREPRENEURS This straightforward workshop will answer your social media questions and help you create a solid social media foundation for your business. Whether you want to grow your brand awareness, increase website traffic, or drive more sales, you’ll learn how to craft a simple social media strategy to achieve your goals. You’ll learn social media concepts and practical information for applying it to your own business, even if you’re too busy to do one more thing. Course covers: - Which is the best social media platform for your business - How to create your own social media strategy and content - Finding your ideal clients on social media - What to say – and what NOT to say – when you connect - How and when to have the sales conversation

All Eyes & Ears Video Pod Cast

DCB 2235

ALL EYES & EARS - VIDEO & PODCAST PRODUCTION TIPS FOR 2018 Video is becoming a powerhouse for getting your message out online. But are you really doing it the right way? This class will provide the tools you need to make video work for you. - Understand where and how video content is growing - Understand best practices for creating and optimizing videos online - Learn simple production tips to make your videos look professional on a budget - Learn the top two things small businesses are doing wrong when it comes to online videos

Search Engine Optimization-SEO

DCB 2236

SEARCH ENGINE OPTIMIZATION (SEO) 101 - WHAT YOU NEED TO GET STARTED Keeping your digital ducks in a row is still how you get found online. This class is designed to remove the guesswork surrounding how your web page is found and evaluated by search engines. - Learn back end techniques to provide search engines with a clear understanding of your site’s content - Understand the role of structured data and its impact on search results - Tools for optimizing your page titles and meta descriptions - Review On-page Ranking factors that determine your web page’s worth for search engines

Mobile Optimization -Drive Bus

DCB 2237

MOBILE OPTIMIZATION - HOW LOCAL SEARCH DRIVES BUSINESS In today’s world going mobile is everything. The class will break down how to prepare for the mobile world. Is your site ready? - Understand the role of Google’s move to mobile-first indexing - Tips for simplifying your site design for a mobile experience - Understanding mobile SEO best practices and how they affect local search results - Techniques for improving page speed for user experience on mobile devices

Build Email Marketing Campaign

DCB 2238

HOW TO BUILD YOUR FIRST EMAIL MARKETING CAMPAIGN Email campaigns are still a powerful way to reach your ideal customer. With all the noise in our inboxes, we will review ways to make your email efforts count. Understand the critical components of developing a comprehensive email marketing campaign. Review current software options for managing your email campaigns. Learn how to establish baselines for testing and measuring your digital outreach effort and understand the role in landing page design and user experience with email marketing.

Optimizing Instagram for Bus

DCB 2239

OPTIMIZING YOUR INSTAGRAM FOR BUSINESS Instagram is taking the business world by storm. This class will focus on how to properly position your brand and introduce your business to a whole new audience. You will learn how to identify your brand voice and how to develop digital content that supports your business goals. Tips on how to create a content calendar that simplifies social posting will be covered. Learn how to use social listening to find opportunities to reach out to your ideal customer. Discover the tools and techniques marketers use to help broadcast content efficiently.

TASC Info Session

DCB 2241

Come and meet our instructors and learn about our comprehensive TASC review classes designed for students wanting to earn their High School Equivalency Diploma. Discussion will also include the new Fourth Pathway to the HSE.

Medical Careers Info Session

DCB 2242

This in-person information session has been changed to an online webinar. SUNY Ulster Healthcare Information Webinar Wed, Jan 16, 2019 6:00 PM - 7:00 PM EST Please join my meeting from your computer, tablet or smartphone. https://global.gotomeeting.com/join/398944069 You can also dial in using your phone. United States: +1 (408) 650-3123 Access Code: 398-944-069 First GoToMeeting? Let's do a quick system check: https://link.gotomeeting.com/system-check

Publish a Book with Amazon

DCB 2249

Publishing a book on Amazon is not as daunting as it seems. Free tools are available to help you create an eBook, paperback, and audiobook. Join Middletown author Marianne Sciucco (Blue Hydrangeas, Swim Season) for a two-hour workshop to learn how to prepare your manuscript for publication, upload your files to the Amazon publishing sites, position your book for the market, and promote your book once it’s available to the public. To enhance your experience it is suggested that you bring a fully charged laptop or tablet to this class.

BLOGGING FOR AUTHORS & OTHERS

DCB 2250

Blogging is a sure way to establish a presence on the internet and build your discoverability. In this two hour course, Middletown author Marianne Sciucco will teach you how to: set up your blog, decide what to blog about, drive traffic to your site, find followers, and more. This course will be helpful to authors and others with a business or product to sell.


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