Principles of Advertising

BUS 209

Business & Professional Studies

Credits: 3

Advertising agencies, marketing principles, advertising copy and design, and media selection are some of the topics covered in this course. Students will apply principles learned in a comprehensive advertising project requiring a group paper and class presentation.

We currently offer the following class for this course:

Principles of Advertising

Section: BUS209 - 01

CRN: 80049

Type: Lecture

Instructor: Patricia Phelan

Term: Fall 2017

Fees: Technology Fee $65

Required Textbook

Class Schedule

Dates: 08/28/2017 - 12/19/2017
Days: Mon, Wed, Fri
Time: 08:40 am - 09:35 am
Location: HAS 203

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